Before
After
808 – NOT ONLY A NUMBER
808 stands for drive, ambition, and the courage to build your own path. Born from a hustler mindset, the brand embodies self-identity - the belief that who you are is something you create, not something you’re given.
Our clothing is made for those who push forward, stay true to themselves, and express their journey with confidence.
808 is not just style - it’s a statement of independence, grit, and the power to become more.
created in 2021
THE BRAND FOR YOUNG HUSTLERS
8.0.8 was built on independence, ambition, and a self-made mindset. Our mission is to inspire the next generation to become something more and express themselves through clothing and creativity - just as our CEO Ozzy says.
Our long-term goal: to become Europe’s strongest community and a brand known for setting statements, not following trends.8.0.8 is more than a brand - it’s a movement.
Headquartered in Minden in the north-west of Germany, we operate and manage the brand from our own creative space.
To ensure everything runs smoothly, our entire team works closely together - side by side - pushing for the best performance, the strongest ideas, and the highest results.
Our most successful Collections by far
